Reviewed by Roy T James for Reader's Favorite _________________________________________________________________________________
Reviewed by Roy T James for Reader's Favorite
'When Reality Hits' by Arthur Berm is not one of those stories where one says, as the author tells, “Oh! That reminds me” and bore some poor soul with its narration. The book begins with a quote from Einstein, “The world will not be destroyed by those who do evil, but by those who watch them without doing anything”, presumably propelling the author to say what he says. Put to work by SS soldiers, made to strip jewels, including their golden teeth, from the bodies of Jewish victims, staying alive became a full time job involving much skill. How he experienced the ending of the Second World War, retreat of the Germans, his involvement with national reconstruction efforts and finally immigrating to Canada, for a new start in life. All stand out, his experiences with the aboriginal Canadian Indians, the friendship with a Scottish family having two girls and falling in love with one of them to wed and bed, electricity saving by ironing only the visible portion of a shirt, and a horde of topics of contemporary interest, like, euthanasia. Cloning or school curriculum. This book also has a good discussion on controversial topics, like overdoing political correctness, global warming or trade balance.
What Most Business Owners Don’t Know...And Will Never Know...About Internet Marketing by John North is a comprehensive guide for implementing the latest marketing strategies. More than enabling one to be always up-to-date with the state of the art, the strategies mentioned in this book can empower one to be ahead of competitors, an essential need in a fast moving market. The book is well written, all topics related to internet marketing is dealt comprehensively and thoroughly. Stepwise, simple and clear instructions, including the directions for handling mistakes and other embarrassments, make the transition to a generational change in technology and approach, fairly easy to achieve. A navigable table of contents would have greatly eased the use of this as a ready reference.